← All work

Performance coach · Cairo

Mohamed El Shihy

Find the problem. Fix the problem. A coach's method, shown in a sprinter's stride.

Client
Mohamed El Shihy
Field
Performance coach
Year
—
What we did
Design, Development, Motion
Visit the site ↗

Mohamed El Shihy spent six years with Al Ahly SC and coaches athletes online and in person. The site opens on a chronophotograph of a sprinter and marks the exact problem in the stride, then walks visitors through his coaching programs to an application.

What we built

  1. 01A chronophotograph opening that analyses a sprinter's stride: it marks the foot landing 45 cm ahead of the hip, then fixes it
  2. 02Five coaching programs compared at a glance, from online coaching to invite-only performance and rehab
  3. 03A step-by-step application that starts from the program you picked, or lets him recommend one
  4. 04Every Apply button leads straight into the application with its program already chosen
  5. 05A film room with his TV interview, training breakdowns and Instagram reels
  6. 06An about page that reads like a record: six years at Al Ahly SC, 18+ championships, his certifications
  7. 07Built phone-first, for athletes who find him on Instagram
A chronophotograph of a sprinter drawn as white lines on black
Mohamed El Shihy's profile: “Sets, reps, exercises… the real challenge is understanding the person in front of you”
“Choose your level of coaching”: online, premium and pro programs

Your turn

Want a site that works this hard for you?

Next project

XWAGENS →